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Session Stone is a family of sound bars. It serves beyond merely providing an outstanding acoustic experience, decorating your house, room, and desk with its beautiful soft form. Attractive patterns and furniture-like CMF options seamlessly flow into your living spaces.

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The project is pushed to be as much manufacturable, assemble prototypes are developed during the process.

Target demographic: Millennials (born 1981-1996)

 

They value minimalist, functional designs and eco/natural materials.

Their preference for clean aesthetics and technological convenience aligns well with the appeal of decorative speakers. https://homeandtexture.com/millennial-vs-gen-z-design-trends/

 

Trend: Sound bar become a blend-in decor of home interior 

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  • "Consumers are increasingly looking for audio solutions that not only deliver exceptional sound quality but also complement their home décor. This has led to a trend in the design of compact, sleek, and aesthetically pleasing soundbars." https://www.verifiedmarketreports.com/blog/top-7-trends-in-the-soundbar-market/

  • Modern Millennials preferable interior designs are often clean but visually interesting to keep people active instead of being plain and boring. Organized & uniform patterns and organic textures are often applied. 

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Market: TV and desktop soundbars are boring boxes

 

Existing TV and desktop soundbars are mostly designed as plain boxes, they lack aesthetics taste and there is no value to be a part of interior design.